From 9 November, you can see Zeres on NPO 1, NPO 2 and NPO 3 and hear us on BNR Nieuwsradio. Our first TV commercial brings one message to the whole of the Netherlands: charging an electric vehicle earns you money.
Less than a year after the start of the ERE scheme for emission reduction units on 1 January 2026, Zeres has become the largest ERE booking service provider in the Netherlands. With this commercial, Zeres is taking its message to a much wider audience.
“Being on television so soon after the scheme began is a milestone for Zeres. We want everyone with a charging point to know that electric charging can earn them money.” Berend van Geffen, Managing Director of Zeres